Happy you got here!
Hi, I'm Carlos from Spain based in Switzerland. From the lands of Don Quixote I headed to Madrid to start my creative career in advertising agencies working for global giants such as Corona beer and Ron Barceló. However, I soon decided to go my own way in search of more rewarding and exciting adventures that would make me develop both professionally and personally.
The digital transformation was beginning and I identified an opportunity to train quickly in digital marketing. With these new skills and knowing that agencies needed digital profiles, at the age of 27 I started the first digital advertising school in Spain with my former teacher. In which I designed and taught workshops on digital trends, leading a community on Facebook about digital trends with hundreds of professionals. The acceptance was so good that we were also in demand for consulting services for digital transformation. I met some very interesting people with whom I would go on to do other projects and events.
The economic crisis left many people without work, recent graduates without opportunities, digitization left many materials unused... In this problem I promoted an experimental initiative on recycling and social aid through design, an innovative project that many professionals joined to do workshops on "social circular economy". This solution became a Startup that helped more than 200 people and worked for organizations such as the Ministry of Environment, Starbucks, Spotify, Pernod Ricard, Ecoembes, Madrid City Council and other small companies.. This has been the most rewarding stage of my life, but also the hardest work as an entrepreneur.
The economic crisis left many people without work, recent graduates without opportunities, digitization left many materials unused... In this problem I promoted an experimental initiative on recycling and social aid through design, an innovative project that many professionals joined to do workshops on "social circular economy". This solution became a Startup that helped more than 200 people and worked for organizations such as the Ministry of Environment, Starbucks, Spotify, Pernod Ricard, Ecoembes, Madrid City Council and other small companies.. This has been the most rewarding stage of my life, but also the hardest work as an entrepreneur.
I went back to Digitization to solve a common problem around grants. I proposed digitization of the grant process, making it easier for everyone.
Solving such disparate problems autonomously has broadened my creativity and maturity, I have had the opportunity to expand my social relationships with totally different mentalities (entrepreneurs, engineers, politicians, students, artists, activists, artisans...) from different fields and organizations (startups, large companies, public administrations, schools, NGOs...) working from different angles, both technical and business at the same time.
Solving such disparate problems autonomously has broadened my creativity and maturity, I have had the opportunity to expand my social relationships with totally different mentalities (entrepreneurs, engineers, politicians, students, artists, activists, artisans...) from different fields and organizations (startups, large companies, public administrations, schools, NGOs...) working from different angles, both technical and business at the same time.
Throughout my career I have won awards as a graphic designer, publicist and entrepreneur. I got two scholarships to learn about business at the two best business schools in Spain IE & IESE.
Unique experience as a designer, enthusiasm to help, curious, proactive, collaborative and passionate about delivering valuable experiences for people.
My greatest ambition is to improve people’s lives through creativity and design. Doing it with the best team is my wish.
We are social beings, so let’s collaborate!
I have 5 years of experience working and collaborating through creative workshops that + 200 people have passed through, students, corporate team building and social circular economy.
I have learned “Good atmosphere is the home of creativity” regardless of the location.
Multidisciplinary enrich you.
I have worked with diverse teams, from crafts, visual artists, technical specialists, marketing agents, designers, software engineers, data analysts, entrepreneurs, educators, politicians… This not just the work or project itself, but also brings you different mindsets to learn from and expand the way you look, think and approach problems. This brings new connections in new projects from which novel solutions emerge, simply by connecting dots. And if your passion is to improve people’s lives, it translates into meaningful solutions.
In communication, the idea begins to live.
Can you imagine a stranger knocking on your door to engage you with a crazy idea? They usually close it quick, but that make it impressive when they invite you in.
When you want to realize ideas you learn to communicate. Just because you live them, so you have to build a wonderful bridge that makes it easier for the audience to live them as well.
The experience of explaining abstract ideas to a large number of different audience has taught me that humility, clarity and connection are the best way to communicate.
Thanks for reading about me, have a nice day
❤️